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Service Tree

The Service Tree lists all services in "branched" groups, starting with the very general and moving to the very specific. Click on the name of any group name to see the sub-groups available within it. Click on a service code to see its details and the providers who offer that service.

Media Interview Skills Development

Taxonomy Code: TP-6700.5200-370

Programs that provide consultation or training services for executives and other spokespersons in nonprofit organizations, small businesses or other groups which prepares them to speak effectively when involved in print and broadcast media interviews, news coverage, news conferences, talk shows, media tours, telephone interviews, satellite interviews or other occasions which require interaction with the media. Training/coaching sessions help participants learn to prepare interview plans and strategies, feel comfortable in front of cameras and microphones, understand the media's needs and tactics, answer tough questions from reporters and interviewers and communicate their message without being manipulated by an interviewer. They may also involve mock interviews with print and broadcast journalists and in-studio, on-camera practice followed by video review and constructive critique.

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